🇨🇿 Regulation of Advertising of Medical Devices and IVDs
The webinar focuses on the rules of advertising of medical devices and IVDs from the perspective of European and Czech law. You will learn how advertising to professionals differs from advertising to the general public and we will introduce you to the changes that are coming in this area.
Date
19 Nov 2024, 09:30 – 12:00
Online: Cisco Webex
About
The event is held in Czech language only!
Don't miss our special webinar on medical device and IVD advertising. Discover how to promote them effectively yet legally. We will show you that advertising medical devices and IVDs is not prohibited, but must follow certain rules. We will advise you on how to create attractive yet legal advertising leaflets, TV spots, websites, banners and social media posts. You will learn what information you can safely communicate to doctors and hospital sales directors and what claims are unacceptable to consumers and patients. We'll go through the Advertising Regulation Act and European regulations in detail and introduce you to the guidelines and interpretative opinions of the National Institute for Drug Control. This is a unique opportunity for you to expand your knowledge and bring your marketing strategies and advertising campaigns in line with current legislation.
Speakers:
- Aneta Dostálová
- Veronika Moravová
Content:
- advertising of PPs and IVDs from the perspective of European and Czech law
- duality of advertising rules – advertising aimed at the general public and at professionals
- responsible persons in terms of advertising regulation - advertiser, producer, distributor, sponsor and recipient
- interpretative opinions of SÚKL and experience from practice
- forthcoming changes in the legislation on the regulation of advertising for medical devices and IVDs
Further information:
- participants will have the opportunity to ask questions during the webinar
- each participant will receive a certificate of participation
- a PDF presentation will be sent to all participants
Participation fee:
- 3.900 CZK excluding VAT
- 100% cancellation fee applies after bindingly confirmed registration, but with the possibility of sending a replacement participant
Webinar organized by:
- Porta Medica Legal s.r.o., advokátní kancelář
- IČ: 17491681, DIČ: CZ17491681
- registered office at Opletalova 1525/39, 110 00, Prague 1-Nové Město